How Apex Roofing Grew 50%
A deep dive into how we helped a local roofing company automate their lead capture and book more high-ticket roof replacements.
The Problem: High-Ticket Leaks
Apex Roofing was missing calls while their team was up on roofs doing inspections and repairs. When a homeowner needs a roof fixed, they call down the Google list until someone answers.
Missing just one call meant losing out on a $15,000+ roof replacement to a competitor who picked up the phone faster.
The Cost of Missed Calls
- Average Roof Replacement: $15,000
- Missed Calls: 3-5 per week
- Estimated Lost Revenue: $45,000+/week
The Automated Solution
- Missed Call Text-Back: Instant SMS to any missed call, capturing project details immediately.
- AI Receptionist: Answers common questions and books inspections 24/7.
- Automated Follow-ups: SMS sequences to keep leads engaged until the team is off the roof.
The Solution: 24/7 Lead Capture
We implemented an AI-driven missed call text-back system. Now, if the team is busy, the system instantly texts the caller: "Hi! This is Apex Roofing. We're on a roof right now. How can we help you today?"
This simple automation kept leads engaged, stopped them from calling competitors, and secured high-ticket jobs.
The Result: 50% Growth
More Quotes
Booked 50% more quotes by simply answering every lead instantly.
Zero Missed
Completely eliminated the problem of lost leads while on the job.
Better Reviews
Automated review requests boosted their Google rating significantly.
— Dave R., Owner
See What Our Clients Say
Real results from local business owners.
Hear From Our Clients
Real trades businesses sharing their results.

"Vrew Group didn't just give us a website; they gave us our time back. We haven't missed a single high-ticket lead since we started."
Mike Thompson
Elite HVAC Solutions
Calculate Your Own Lost Revenue
See exactly how much money your business is losing to missed calls and dropped leads.
Missed Call Calculator
Calculate how much revenue you're leaving on the table by not answering every call instantly.
Monthly Lost Revenue
$3,000
Yearly Potential Loss
$36,000
*Based on industry averages for missed call recovery.